A VIEW ON
Unlock DTC Opportunities & Boost Growth in 2022
Brand-Building Strategies: Achieving Growth in a Platform World
Jellyfish invites you to "Brand-Building Strategies: Achieving Growth in a Platform World", our in-person morning event in Google, Berlin, where we dive deep into the world of YouTube and empower brands to find their unique voice on this influential platform.
Our event is designed to provide you with valuable insights, practical strategies, and inspiration to elevate your brand’s presence and impact on YouTube.
Throughout the event, we will explore:
The importance of having a strategic view of your marketing and brand activity well before thinking about the creative execution or the technology to enable it.
Provide you with a comprehensive understanding of the Martech ecosystem and how technology can be implemented correctly in your organization.
Share valuable insights and strategies to help you avoid costly mistakes while searching for tools to support your business objectives.
Review Jellyfish’s 5-step approach to Adtech/Martech implementation and guide you through the process.
Delve into the creative realm, exploring how brands can find a distinctive voice on YouTube.
8:30 - 9:00
Registration & Refreshments
9:00 - 9:10
Bine Johanson - Managing Director, Nordics, Germany & Netherlands, Jellyfish
9:10 - 9:30
Brand-building in the platform world
Tom Roach - VP, Brand Strategy, Jellyfish
9:30 - 9:50
Avoid costly mistakes: How to implement martech tools that align with your business goalsPeter Doe - Senior Customer Success Director, Jellyfish
9:50 - 10:10
10:10 - 10:30
How brands can find a distinctive creative voice on YouTubeLaura Samide - Senior Production Director, Jellyfish
10:30 - 10:50
Youtube Culture & Trends report 2023Sina Stieding - Trends Manager, YouTube
10:50 - 11:10
Panelists to be announced